PDF) Tiger Woods, Nike, and I are (not) best friends: How brand's sports sponsorship in social-media impacts brand consumer's congruity and relationship quality
Nike's Strategy to Get a Lot More Personal With Its Customers - WSJ
The Latest Coaching Articles. Nike.com
Cost Breakdown of a $100 Nike Shoe - WearTesters
Yeezys vs. Kyries: How Nike and Adidas Ran Into Crisis - WSJ
This is how much it costs Nike to make a pair of $100 sneakers
Inside Nike's Struggle to Balance Cost and Worker Safety in Bangladesh - WSJ
PDF) Nike-A Case Study Just Do It
Vietnam factory for Nike, Adidas to cut thousands of jobs - Portland Business Journal